Strategic Partnerships Executive
Nicki Shepherd serves as Strategic Partnerships Executive for Backbone, connecting her vast network with growth opportunities. After spending a decade in the wine and liquor industry working with luxury brands at Southern Wine & Spirits, her passion for viniculture eventually drew her to cannabis. She began with commercial hydroponics and most recently ran brand management at cannabis company Cookies and their sister brand Lemonnade. She is proud to be part of agriculture technology and helping elevate the industry as a whole.
As an herbalist, Nicki possesses an affinity for working and studying with all wild herbs. She is passionate about sustainability and permaculture design. Outside of work, you can catch Nicki in her garden, hiking, or planning her next trip. Nicki holds a Bachelor of Arts from UCLA in Cultural Anthropology.