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Sean Bertrand

Account Executive

Sean joins Backbone as an Account Executive with a wealth of knowledge & experience in the hemp/CBD and cannabis industries. Prior to California recreational cannabis legalization, Sean worked in the early medical cannabis industry while running sales at Oakland, CA edibles company Auntie Dolores. He quarterbacked the launch of one of the very first CBD product lines to go mainstream outside of medical dispensaries — Treatibles. 

After creating a national sensation with Treatibles, Sean was recruited to join BR Brands, where he built & exponentially grew two of Colorado’s largest cannabis edibles brands — Mary’s Medicinals & Dixie Elixirs. This early exposure to the inner-workings of private equity-backed, rapidly scaling, cannabis MSO brands going through capital raises & assessing public stock exchange listings was an invaluable learning experience.

This California licensed attorney and former MLB agent possesses a unique level of hemp and cannabis industry experience from his years in the trenches — helping to build mainstream acceptance of the cannabis plant before it was declared legal on varying state & federal levels. 

Sean holds a Bachelor of Arts degree in Law & Society from UCSB, a Juris Doctorate from Santa Clara University School of Law and admission to the CA State Bar Association.

It’s your process. Let’s envision it together.

If you are looking to scale efficiently, prepare for global trade, align with GMP/ISO standards, or just simply get off of spreadsheets to ensure you are audit-ready, Backbone is the platform to help you do it right.

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